Course Description
This course explores the international business environment in which organisations operate and examines the structure and features of international markets, how organisations engage with these markets, and how they respond to their complexities. Students are introduced to useful theoretical and analytical frameworks crucial to understanding the opportunities and risks arising from the political, economic, social, technological, and institutional environments of countries. The course also reviews aspects of global institutions, such as the World Trade Organization (WTO) and International Monetary Fund (IMF), which set global rules that profoundly affect business strategy and human welfare.
Learning Outcomes
- Understand and apply appropriate frameworks to analyse the international business environment.
- Recognise and use relevant analytical tools to address issues of importance to international business practice.
- Critically evaluate relevant international business literature.
- Determine how the international business environment influences business practice.
Learning Experience
Topics
- An Introduction to International Business
- Internationalisation of the Firm in a Globalised World
- Ethical Implications and Corporate Social Responsibility in Global Business
- Theoretical Foundations of International Business
- The Cultural Environment of International Business
- Political Systems in National Environments
- Legal Systems in National Environments
- The International Monetary and Financial Environment
- Government Intervention and Regional Economic Integration
- Understanding Emerging Markets
- Sustainability in Global Business
Development Team
Chanaka Wijewardena
Course Author
Lead
Rosemarie Fonseka
Learning Designer
Lead
Assessments
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Discussion
Discussion
Learner are prompted each week to discuss some of the key issues and concepts raised in the content from the week, to share their perspectives and connect contemporary events to those raised in the course.
10%
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Written response to prompts
Short Response Questions
These short responses assess learners understanding of basic international business concepts, their ability to apply and integrate these concepts into real-life scenarios and critically evaluate the impact of these concepts on various parties in international business.
10%
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Presentation and market analysis
Media Task, Critical Analysis
This assessment asks learners to use international business theories to provide the basis for deciding whether to internationalise a firm.
45%
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Report
Report
Learners are required to develop a report for an investor stakeholder group providing an analysis of three alternative markets, make a recommendation and develop an action plan.
35%
Snapshots
Learning Resources
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Impacts of globalisation
Course author Chanaka Wijewardena shares his experience with globalisation and how it has impacted on his own life.
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Components of ethical behaviour
This interactive displays the relationship between Corporate Governance, Ethics, Corporate Social Responsibility and Sustainability.
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The evolution of government trade interventions
A timeline of the evolution of government intervention in trade.
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PESTLE in the international business environment
The diagram uses the PESTLE model to explore the external factors that can influence the global operations of business organisations.




